On the eve of New Year holidays, for chemical concern BASF, «Dieslovo» developed an idea and design of electronic, interactive and New Year greeting cards, corporate calendar for 2015 and congratulatory layout for print media.
Originality of idea, quality of realization, modern aesthetics and nonstandard design reveal the BASF Company as the manufacturer of efficient and innovative products that outstrip time. Materials created for the department of plants protection that helps the agrarians to perform the biggest job on earth.
Creative agency proposed the concept of the «bird's-eye view» calendar which shows the beauty of the cultivated fields. A small plane, which is commonly used for spraying of chemical preparations, soars over each of the fields – as a symbol of the BASF products using in the agricultural sector.
«Dieslovo» also developed Christmas card that is designed to support the positive and modern image of the company, to stand out among other greeting cards and to attract the attention of recipients. Following this, specialists of the agency developed the «Card-shadow lamp» concept: card that can be used as a festive light casting beautiful glares. The idea of card – to show how a little bit of warmth and light can transform our world.
New layout for print media